Putting Mission Before Money

by Social Nature Team | August 1st, 2017

Social Nature founder and CEO, Annalea Krebs, talk to Business in Vancouver, about how her mantra, profit with purpose, has driven her career.

Annalea Krebs, founder of Social Nature            Photo credit: Chung Chow

“Profit with purpose” – Annalea Krebs has garnered a lot of success by embracing these three little words.

With this motto, it’s probably no surprise that the volunteer turned serial entrepreneur, who sold her first company by the age of 30, does things a little differently. Her business model is based more on its mission than on its profit potential.

Social Nature is a culmination of Krebs’ experience and a hallmark of her growth as an entrepreneur.

Read the entire Business in Vancouver article here.