The Complete Guide to Online-to-Offline (O2O) Marketing - Social Nature
E-BOOK

The Complete Guide to Online-to-Offline (O2O) Marketing for CPG Brands

This e-book features 50 pages of best practices and tips from 17 CPG experts. Plus, consumer insights sourced from Social Nature’s community of 800,000 shoppers.

The Complete Guide to Online-to-Offline (O2O) Marketing for CPG Brands E-Book
Get your free guide!




E-BOOK

The Complete Guide to Online-to-Offline (O2O) Marketing for CPG Brands

This e-book features 50 pages of best practices and tips from 17 CPG experts. Plus, consumer insights sourced from Social Nature’s community of 800,000 shoppers.

The Complete Guide to Online-to-Offline (O2O) Marketing for CPG Brands E-Book
Get your free guide!




See what’s inside

Download and learn how to:

Convert online discovery into offline purchase at retail
Build direct relationships with consumers across the path to purchase for sustainable growth
Leverage O2O marketing for scaling your business across natural and conventional sales channels
Effectively derisk new product launches with the right data
Tap into the top searched online channels for new consumer acquisition

Contributors

Jessica Malach

Adam Brown

President & Founder
Sircle Media

Jessica Malach

Daniel Scharff

Founder
Startup CPG

Jessica Malach

Erin Fasano

Managing Editor
Startup CPG

Moran Khoubian

Moran Khoubian

Director of Global Partner Marketing
Yotpo

Jessica Malach

Bob Burke

Principal
Natural Products Consulting

Jessica Malach

Taylor Salazar

Retail Marketing Manager
Ancient Nutrition

Tate Glasgow

Tate Glasgow

VP of Marketing
Killer Creamery

Woman on laptop

Jake Kneller

Co-Founder & CEO
Sweet Nothings

Jessica Malach

Ainsley Moir

Founder & Food Brand Strategist
Healthy Food & Beverage Group 

Tate Glasgow

Luke Abbott

Founder
Vdriven

Tate Glasgow

Elizabeth Earle

Vice President
BFG Partners

Woman on laptop

Nate Douglas

Partner
Crew Marketing Partners

Jessica Malach

Brian Polencheck

VP Sales
FDM Sales Management

Jessica Malach

Brandon Mahin

VP of Sales
Vdriven

Jessica Malach

Sammy Granstrom

Sales Ops Manager
Vdriven

Jessica Malach

Kenny & Philip

Co-Hosts
This Commerce Life

Jessica Malach

Jessica Malach

VP of Marketing & Insights
Social Nature

Contributors

Adam Brown

President & Founder
Sircle Media

Daniel Scharff

Founder
Startup CPG

Erin Fasano

Managing Editor
Startup CPG

Moran Khoubian

Director of Global Partner Marketing
Yotpo

Bob Burke

Principal
Natural Products Consulting

Taylor Salazar

Retail Marketing Manager
Ancient Nutrition

Tate Glasgow

VP of Marketing
Killer Creamery

Jake Kneller

Co-Founder & CEO
Sweet Nothings

Ainsley Moir

Founder & Food Brand Strategist
Healthy Food & Beverage Group 

 

Luke Abbott

Founder
Vdriven

Elizabeth Earle

Vice President
BFG Partners

Nate Douglas

Partner
Crew Marketing Partners

Brian Polencheck

VP Sales
FDM Sales Management

Brandon Mahin

VP of Sales
Vdriven

Sammy Granstrom

Sales Ops Manager
Vdriven

Kenny & Philip

Co-Hosts
This Commerce Life

Jessica Malach

VP of Marketing & Insights
Social Nature

Need help implementing
the O2O cycle?

Speak with a CPG Growth Strategist to discuss strategies.