5 Minute Reads

Social Nature markets to millennials by tapping into Micro-Influencers

Digital Demos – Engaging Millennials in Your Trade Marketing

“… where can we start when it comes to millennial marketing? One option I’d like to introduce to you is Social Nature.” 

5 Reasons Why Behavioral Targeting is IN for 2018

“It’s time for us marketers to stop limiting our approach to demographics and instead align our marketing strategies with behavioral patterns.”
Millennial Moms as Power Influencers - Social Nature

Millennial Moms – The Misunderstood Influencer

“… if you can discover a way to win their loyalty now and continue to engage (Millennial moms) throughout their journey as parents, then they will become your biggest brand advocates.”
The Power of Micro-Influencer Marketing - Social Nature

The Power of Micro-Influencers

“Reach and impressions are nothing if people aren’t listening, and marketers are realizing that people are more influenced by trust than by popularity. Ask yourself who would you trust more, a popular blogger or a friend?”

The Changing Landscape of Influencer Marketing

The influencer marketing landscape is changing, no question about it. The marketing trend that began as celebrities sharing paid product ads to their 1 million+ followers on social media has now evolved into your next door neighbor talking about her favorite vegan ice cream on Instagram for free.

Handy Marketing Campaign Planner

We all know that well-timed marketing is key to driving sales, which is why our team at Social Nature has created a handy campaign planner for you…  

7 Marketing Trends to Watch in 2017

We’ve surveyed the land to round up the Top 7 Marketing Trends for 2017 that you should be paying attention to. Drum roll, please…  

Better than In-Store Demos

Whether you’re launching a new product or promoting an existing SKU, in-store demos have been standard marketing practice for years…