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Women in Naturals Event, Toronto Edition: Celebrating our lessons and learnings

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Social Nature along with Multibird Branding and Vista Magazine, hosted our second Women in Naturals breakfast, this time in Toronto, in-conjunction with CHFA East, the largest natural product show in Canada.

Bringing together a dynamic group of CEOs, brand marketers and mentees behind some of our industry’s top brands, we discussed a variety of key topics including business leadership, lessons we’ve learned, and ways we can foster career growth for women.  Read more

New rules for Social Media Marketing: A win for WOM

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Photo: kyliejenner/Instagram

With the recent news that bloggers and social media influencers will soon have to disclose they’ve been paid to promote certain products, brand marketers are now faced with a new set of guidelines to follow.

According to Advertising Standards Canada, the organization who will be enacting the guidelines in the coming months, authenticity has lost its place in social marketing, and consumers deserve better. 

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