Fresh Ideas

The Power of Micro-Influencers

I’m calling it! 2018 is going to be the year of the Micro-Influencer. After all who would you trust more, a blogger or a friend? On that note, I’m excited to share my thoughts on the Power of Micro-Influencers, as featured in Media Post. This article is a must read for forward thinking marketers.

Meet Farron, Fitness Micro-Influencer

We sat down with Farron Hicks, Marketing Automation Specialist and Co-founder of Wimmin Collective and she shared her secrets for staying healthy and feeling great while always on the go.

Meet Hallie, Pet Micro-Influencer

We sat down with pet owner and animal lover Hallie Potter, to chat about her love of animals and how she has inspired others to try more vegetarian options.

The Changing Landscape of Influencer Marketing

The influencer marketing landscape is changing. No question about it. The marketing trend that began as celebrities sharing paid product ads to their 1 million+ followers on social media has now evolved into your next door neighbor talking about her favorite vegan ice cream on Instagram — for free. 

Meet Sandra, Plant-Based Micro-Influencer

We sat down with Social Nature member and Micro-Influencer Sandra Nomoto to learn more about her journey from processed foods to cooking with natural and mostly plant based ingredients.

Green Influence: On a Mission to Make Natural Mainstream

Social entrepreneurship magazine, See Change, sat down with Social Nature founder and CEO, Annalea Krebs, to discuss her mission to bring natural products to the masses.

Putting Mission Before Money

Social Nature founder and CEO, Annalea Krebs, talk to Business in Vancouver, about how her mantra, profit with purpose, has driven her career.

Meet Vivian, Eco Beauty Micro-Influencer

We sat down with Social Nature member and Micro-Influencer Vivian Tsang to talk about her journey as a natural beauty product advocate.

Women in Business Q&A

Social Nature’s Founder and CEO, Annalea Krebs, sat down with Laura Emily Dunn from the Huffington Post to talk about her experience as a female entrepreneur.

Handy Marketing Campaign Planner

In the marketing industry, we’re used to planning holiday campaigns during the different seasons, but not everybody is accustomed to thinking that far ahead!