5 Reasons Why Behavioral Targeting is IN for 2018

by Social Nature Team | February 14th, 2018

“It’s time for us marketers to stop limiting our approach to demographics and instead align our marketing strategies with behavioral patterns.”

Between Generation X, Millennials, and Gen Y, marketers are getting pulled in every direction. So when AdWeek recently invited Social Nature’s Founder and CEO, Annalea Krebs, to share our insights into why demographic targeting is out and behavioral targeting is in for 2018, we came up with this top 5 list…

 

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Behavioral Targeting - Social Nature

 

You can read the full article here, and if you’d like Social Nature to help you take your brand’s behavioral targeting to the next level, get in touch!


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