Actionable INSIGHTS

Get the validation & confidence you need to succeed in the market

Actionable INSIGHTS

Get the validation & confidence you need to succeed in the market

Concept Testing

Develop products consumers want

Co-create winning products with your target consumer. Test your concept through our community of natural product shoppers and get actionable feedback in less than 3 weeks.

Category Landscape

Get the scoop on your category

Understand top purchase drivers and how your target market compares you to the competition.

Category Landscape

Get the scoop on your category

Understand top purchase drivers and how your target market compares you to the competition.

Product Testing

Set your products up for success

Get authentic feedback from your target consumer and learn ways to optimize purchase intent. Ideal for new products as well as declining shelf potatoes.

Make Data-Driven Decisions

New Product Launches

Is your new product a hit or does it need some more work? Find out what your target market wants & co-create winning products. 

New Consumer Segments

 Where should you launch next? Get in the right markets & support new retailers using feedback directly from your target consumer. 

Brand Health Checks

Is your brand relating to your target consumer the way you intend? Find out if your brand is aligned with consumers’ needs. 

Brands Love Using Our Insights Programs

"The in-market test results affirmed I had the correct positioning for my new product launch. It gave me the green light to proceed as planned, and the confidence to apply significant investment and resources to support the new product launch."
Randall Heilik, Product Manager @ AOR
"We recently worked with Social Nature to better understand elements of price, value, and packaging formats. I was impressed with the turnaround time from briefing to the final report. We are now using the Social Nature research findings to have better fact-based discussions with our retail customers."

Dave Pullar, CEO @ Spokes Snacks

"We love using Social Nature for concept testing our innovations; their community is highly engaged which translates into valuable consumer insights. We use several providers for insights & innovation, but have been most impressed by the quality of responses, level of service, and quick results that Social Nature's digital focus group provides."

Gio Scalzo, Sr. Director Strategic Initiatives, Bolthouse Farms

“Social Nature’s insights capabilities also help me quickly validate product-market fit and identify practical ways to optimize my products, drive more innovation and brand growth. I launch about 10 new products per year – with Social Nature I have a 90% success rate (compared to 70% failure rate as is common to most CPG). If you’re a high growth brand with lots of innovation decisions and new distribution ahead of you – Social Nature is who you want to partner with.”

Robert Mock, Founder and CEO, Ocean’s Halo

Brands we work with

Social Nature has worked with 100’s of natural brands and industry leaders

LET’S CHAT 

What Do You Want to Test & Validate?